Marketing with Video
If "a picture is worth a thousand words" then how much is a video is worth? If the video is entertaining and contains valuable information, then it could be worth a lot. You see, video marketing done correctly could make a tremendous impact on your business. Lets take a look at the kind of videos on video sharing sites that generate the most traffic.
Inspiring - Most people love an inspirational story that moves them emotionally. These types of videos are spread like wildfire on the internet.
Funny - People are always looking for a good laugh. This is probably the most popular type of video on the internet.
Strange - Yea, we all know that many people are into weird stuff, especially things they've never seen.
Shocking - People love to cringe and be freaked out. Remember Fear Factor, the hugely popular TV show. News organizations love shocking footage.
Sick - Gross stuff seems to always create excitement.
Instructional - This type of video is not the most popular, but if the content is interesting, they can be quite effective.
There are a few other types of videos, but these are the most popular. When creating videos, try to find creative ways to implement the elements mentioned above.
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